Market Research Toolkit

Question Library

I’ve complied a long list of my favorite types of questions to ask. Purchasing access to these will get you not just questions, but some examples of how I like to visualize the data that comes out the other end.

Answer Scales

Answer scales, in particular, have been a passion of mine for some years now. Like with questions, I’m working make my answer scales humanistic and engaging. The focus is always on providing answer options that feel more like a conversation and less like a college exam. Moreover, answer options that unambiguous, ensuring you know exactly what the percentage actually means when the tabulations are done.

Chart Templates

I have a large catalogue of highly customized PowerPoint chart templates. For a small one-time fee, I’ll provide you with the PowerPoint file full charts, along detailed explanations about how they work. I update these periodically too. Any new additions to the template library can be purchased individually at a discount for those who already purchased the full bundle.